ROE & CO LAUNCH THEIR SECOND INSTALLMENT OF THE CASK STRENGTH SERIES

ROE & CO CASK STRENGH 2020 EDITION, A SUPER PREMIUM SINGLE MALT IRISH WHISKEY PERFECT FOR ENJOYING WITH FRIENDS AND FAMILY THIS CHRISTMAS

This Christmas, as life’s pleasures become simpler, it’s all about unlocking the special moments in the everyday. Roe & Co are delighted to release their latest offering, a premium Single Malt Irish Whiskey just in time for sharing with friends and family this festive season. Roe & Co Cask Strength 2020 Edition, a thirteen-year-old Single Malt, has spent the entirety of its life in Port Casks (yes, you heard that right!). Port Casks have long been known for the intense flavour it can impress upon spirit and this release is no exception, with an intricate array of dark berry, chocolate and spice notes it is a whiskey of supreme quality.

Bottled at the natural cask strength of 58% ABV, Roe & Co Cask Strength 2020 Edition truly showcases the flavour of the whiskey straight from the barrel, which is even more exciting when combined with its full Port Cask Maturation. While many whiskeys are finished off in a Port Cask at the very end of their maturation cycle this liquid has spent the entire thirteen years of its life in Port Casks soaking up its rich depth of flavour. The quality and intense flavour attributed by the casks is immediately apparent on the palate through its velvety texture, molasses, honey-roast barley, hints of fresh ground coffee and cherry ripe chocolate bars.

Alan Mulvihill, Global Brand Ambassador at Roe & Co comments; “For me this is perhaps my most anticipated release to date, not because of its age or because of the fact that it is a single malt but because once again we get to shine a light on the inherent base processes of whiskey production; excellently distilled Irish spirit, amazing casks and no interruption by human contact.  This is whiskey at its most raw and I love it.”

While Roe & Co Cask Strength 2020 Edition is the second part of a limited series, following the release of a cask strength bourbon aged liquid in 2019, this is Roe & Co’s first Single Malt offering. Robust in its flavour profile and magnificent on the palate, this new release is a truly wonderful expression of the progressive Irish Whiskey category.

Roe & Co Cask Strength 2020 Edition is available in the Republic of Ireland and Northern Ireland from November 9^th at specialist whiskey stores, O’Briens Wine, Beer and Spirits and our Dublin Distillery. RSP €74.00 (Republic of Ireland), £50.00 (Northern Ireland). 

KEY SERVES

Roe & Co Cask Strength ’20 Edition Neat

In a rocks glass, pour 50ml of Roe & Co Cask Strength 2020 Edition over cubed ice.

Roe & Co Cask Strength ’20 Boulevardier

• 20ml Roe & Co Cask Strength 2020 Edition
• 20ml Campari
• 20ml Pedro Ximenez Sherry

Stir down, serve over good ice in a rocks glass with a fresh pink grapefruit twist.

Enjoy Roe & Co Sensibly. Visit www.drinkaware.ie

For more information please contact:

Laura Butler Synnott –Wilson Hartnell

laura.synnott@ogilvy.com / 087 7 434604